RedStar

Exhibitor

P.O. Box 112
2678 ZJ De Lier
Netherlands

ASIA FRUIT LOGISTICA 2018

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Exhibitor profile

Celebrate the taste. With RedStar.

RedStar is the trendsetter in pure, fresh, tasty tomatoes. A company with more than 65 years of expertise, knowledge and innovation. This rich tradition has resulted in 9 tomato varieties that satisfy the highest quality requirements, where the most important condition is: a perfect taste.

Professional and innovative
RedStar is a professional and innovative family company. The name RedStar is synonymous with tomatoes of the highest quality. As a total specialist, we grow, package and sell tasty tomatoes all year round. This is possible because we grow them ourselves in the Netherlands and at our partners in the UK and Morocco.

On the basis of a sustainable vision, our core values include innovation and quality. We therefore grow as organically as possible in our ultra-modern greenhouses. In RedStar’s Ultra Clima® greenhouse in Dinteloord, pure nature and modern technology are united. In this hyper-modern greenhouse with a semi-closed climate system, tomatoes are grown with grow lighting in combination with forced air cooling. The growing in Dinteloord is a hotbed of the very latest tomato technology. Harmful insects are kept out in an environmentally friendly way, using over-pressure in the greenhouse and insect mesh around the air vents.

In the packaging of our products, we comply with extremely strict quality requirements. This takes place in our state-of-the-art packaging centre. We supply our products – with great efficiency and in a very short time – directly from the greenhouses to our customers.

Your tomato specialist
RedStar is a total specialist in tasty tomatoes, and can therefore respond rapidly and effectively to customers’ wishes. The RedStar sales people and account managers like to actively help our customers to develop ideas. In order to work together and to inspire each other, in the area of marketing concepts, packagings, shelf positions and category management.

Becoming the trendsetter in tasty tomatoes doesn’t simply happen by itself. It is the result of continuously innovating, selecting new varieties and conducting quality and taste tests. We accomplish this with our partners and with 700-plus employees in the high season. RedStar is therefore rightfully a major player in the tomato market.

But in all this, the ‘family feeling’ is still there. All our employees share the same love of pure, delicious, tasty tomatoes. And we also want to share this passion with you.

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